SEO For Fresher

Seo For Fresher | Learn Digital marketing and drive your business through easy tips.

Monday, 13 February 2023

What is On-Page SEO in Digital Marketing?

Basically, On-page SEO refers to the optimization of individual web pages of the website in order to rank higher and earn more relevant traffic in search engine result pages (SERPs). On-page SEO is a critical component of an overall search engine optimization (SEO) strategy and it can improve the visibility and traffic of a website.




On Page SEO and Off Page SEO


Both on-page and off-page SEO are important for a successful SEO strategy. While on-page SEO lays the foundation for ranking high in search engines, off-page SEO helps to establish a website's authority and credibility. A combination of both techniques can help websites achieve long-term success in search engine rankings.


On Page SEO Types


By focusing on these On Page SEO Checklist, you can improve the visibility, ranking, and overall user experience of your website.

  • Keyword optimization: Keyword research is important for analyzing the most relevant and high-traffic keywords to target in your content. Once you have a list of keywords, you need to ensure that they are strategically placed in key on-page elements such as the page title, meta description, header tags, and body content.

  • Content quality: Search engines prefer websites with high-quality, relevant, and informative content that answers the user's queries. This means creating well-researched and engaging content that satisfies the user's intent, with the right mix of keywords, headings, and images.

  • User experience: User experience (UX) is a crucial factor in on-page SEO as it affects the overall engagement and satisfaction of your website visitors. This includes factors such as website design, navigation, site speed, and mobile responsiveness.

  • Title tags and meta descriptions: Title tags and meta descriptions are HTML elements that provide information about your page to search engines and users. The title tag is the clickable headline that appears in search results, while the meta description provides a brief summary of the page's content.

  • URL structure: The URL structure of your pages should be descriptive, concise, and include relevant keywords.

  • Header tags: Header tags (H1, H2, H3, etc.) help structure the content on your page and make it easier for search engines to understand the hierarchy of your information.

  • Internal linking: Internal linking is the process of linking one page of your website to another. This helps search engines understand the structure of your site and can improve the user experience by making it easier for visitors to navigate your content.

  • External linking: Link to authoritative external sources to provide additional information and context.

  • Image optimization: Optimizing images for on-page SEO involves compressing image file sizes, using descriptive file names, and adding alt tags that describe the image and its context.

  • Mobile optimization: Optimizing the page for mobile devices can help improve the user experience and also help the page rank better in mobile search results.

  • Site speed: Ensure that your website loads quickly and is optimized for mobile devices.

  • Social sharing: Add social sharing buttons to make it easy for visitors to share your content on social media.

  • Local SEO optimization: Optimizing the page for local search by including local keywords, business information, and user reviews can help improve search engine rankings for local searches.

  • Google Analytics: Install and monitor website analytics to track visitor behavior and measure the effectiveness of your on-page optimization efforts.

Conclusion:

In conclusion, on-page SEO is a crucial aspect of SEO that involves optimizing individual web pages to rank higher and attract more relevant traffic. By following best practices for keyword optimization, content quality, user experience, title tags and meta descriptions, header tags, URL structure, internal linking, and image optimization, you can improve the visibility and success of your website.

Tuesday, 7 February 2023

Google’s Bard AI vs ChatGPT: What do we know about Google's AI chatbot?

 Google's AI chatbot or Bard powered by LaMDA, As ChatGPT, has been making a storm in the AI industry ever since it was first introduced in the market. Basically, the chatbot, which is based on transformer architecture, is purposely designed to generate text responses to user inputs. It has been designed to be used in a variety of applications, from customer service chatbots to simple language translations.

“Bard is a new AI language model developed by LaMDA. Like ChatGPT, Bard is also based on the transformer architecture and is developed to generate text responses, and simplify complex topics”.

Google’s Bard AI vs ChatGPT

ChatGPT

One of the biggest differences between ChatGPT and Bard is their learning set. ChatGPT is trained on a large corpus (collection of authentic text or audio organized into datasets) of text data, which includes news articles, books, and different forms of written content. This makes it a great choice for applications that require general-purpose language generation, such as customer service chatbots or language translation.

Google Bard AI

On the other hand, if talk about Bard, now Google has launched it for testing. Google says in the Bard Google AI Search Updates that now they will take out a smaller version of Bard so that it can scale user data. So that it can find out what the user needs and train the Bard AI with that data.
                                                

Google Chatbot Updates on Twitter:




     

Google AI Updates: The release date of Bard AI:

As Google has not given any official date for the release of Bard. But some experts on Twitter say that Bard will be launched on February 8, 2023.




But we are eagerly waiting for the launch of Google Bard. What is new from ChatGupta and what are the advanced features in it.

Conclusion:

As we all know that Bard has not yet come into the market, so it is not appropriate to compare it with ChatGPT at this time. ChatGPT is a great choice for organizations that need a quick and efficient AI chatbot for general-purpose language generation. Ultimately, the choice between the two AI models will depend on the specific requirements and goals of the organization or individual.





Here are some frequently asked questions (FAQs) about Google Chatbot:

 

1.     1. What is Google Chatbot?

 

·       Ans. Google Chatbot is an AI-powered conversational interface that allows users to interact with a virtual assistant through natural language processing (NLP).

 

2.     2. How does Google Chatbot work?

 

·       Ans. Google Chatbot uses machine learning algorithms to understand the intent behind user queries and provide relevant responses. It can process text or voice input and can be integrated into websites, messaging platforms, and mobile apps.

 

3.     3. What are the benefits of using Google Chatbot?

 

·       Ans. Some benefits of using Google Chatbot include 24/7 availability, improved customer engagement and support, automation of repetitive tasks, and providing personalized experiences.

 

4.    4.  How can I create a Google Chatbot?

 

·     Ans. To create a Google Chatbot, you can use Dialogflow, a conversational platform developed by Google. Dialogflow provides a graphical interface for building conversational experiences and integrates with several messaging platforms, including Google Assistant.

 

5.     5. Is Google Chatbot free to use?

 

Ans. Dialogflow, the platform for creating Google Chatbots, offers a free plan for developers and businesses to create and test their chatbots. Some advanced features and integrations may require a paid subscription.

Tuesday, 31 January 2023

How ChatGPT is useful for SEO?

ChatGPT for SEO


 I’m sure you guys are pretty much aware of ChatGPT, but as an AI/language model, is not directly benefit SEO. However, it can be used to generate quality content that can be optimized for SEO. Such as, Here ChatGPT can be used to:
  1. Generate high-quality, unique, and relevant content for your website. This can help improve the website's visibility in search results and fetch more traffic to your website.
  2. You can Create Metadata, such as meta descriptions, title tags, meta keywords, and header tags that also include relevant LSI keywords for your website. This can help the website rank better for those keywords in search results.
  3. You can write product descriptions and blog posts that include relevant keywords, which can help a website rank better for those keywords in search results (SERPs).
  4. Generate a list of keywords that a website can optimize for, based on the website's content.
It helps to generate a list of relevant LSI keywords that will help to improve the ranking of a website in search engine result pages.


How ChatGPT is helpful for SEO?

 Helpful for SEO, because you can use it to collect information from your customers so you can target users more effectively. You can also create custom landing pages that include messages and call-to-action prompts for each user, which builds your brand’s reputation as a friendly place for them to learn about your product or service. For example, if someone is asking about custom orders, you could direct them to a page where they can see examples of different designs and then take them through the checkout process.


How ChatGPT can help SEO Efforts?

Search engine optimization (SEO) is a critical aspect of digital marketing, as it helps to improve the visibility and ranking of a website in search engine results pages (SERPs). With the rise of artificial intelligence and machine learning, it's no surprise that language models such as ChatGPT are being used to improve SEO efforts. In this article, we'll explore how ChatGPT can be used to improve SEO and why it's an important tool for digital marketers.

One of the most important aspects of SEO is content. Search engines use complex algorithms to determine the relevance and quality of a website's content, and high-quality, unique, and relevant content is essential for improving a website's visibility in search results. ChatGPT can be used to generate high-quality, unique, and relevant content for a website. With the ability to understand the context and generate human-like responses, ChatGPT can create content that is both informative and engaging for users. Do you want more traffic? This can help to attract more traffic to a website, which in turn can improve its visibility in search results.

Another important aspect of SEO is keyword research. Keyword research involves identifying the relevant keywords for a website and optimizing the website's content and meta tags to include those keywords. ChatGPT can be used to generate a list of keywords that a website can optimize for, based on the website's content. It can also be used to create meta descriptions, title tags, and header tags that include relevant keywords, which can help a website rank better for those keywords in search results.



In addition to that, ChatGPT can also help to create LSI keywords that are semantically related to the main keywords. LSI keywords are used by search engines to understand the context of the content and to determine the relevance of a website to a particular search query. By including LSI keywords in the content and meta tags, a website can improve its visibility in search results.

Building high-quality backlinks from authoritative websites is another important aspect of SEO. Backlinks signal to search engines that a website is valuable and trustworthy, which can help to improve its visibility in search results. ChatGPT can be used to create high-quality and engaging content that can be used to attract backlinks. By creating valuable and informative content, a website can attract backlinks naturally, which can help to improve its visibility in search results.

ChatGPT can also be used to improve the user experience of a website. With the ability to understand the context and generate human-like responses, ChatGPT can create personalized content that is relevant to the user's needs and interests. This can help to improve the user experience and increase the bounce rate of your website. Additionally, ChatGPT can be used to generate product descriptions and blog posts that are optimized for search engines, which can help to improve the visibility of a website in search results.

In conclusion, ChatGPT is a powerful tool for improving SEO efforts. With the ability to generate high-quality, unique, and relevant content, as well as identify relevant keywords and LSI keywords, ChatGPT can help to improve a website's visibility in search results. Additionally, ChatGPT can be used to improve the user experience of a website and attract backlinks, which can further improve its visibility in search results. As SEO is a process, it's important for digital marketers or SEO professionals to keep up with the latest techniques and best practices, and ChatGPT is a valuable tool for doing great things.

Top 10 Activities ChatGPT Can Perform For SEO Professionals:

  1. Content creation: It can be used to generate high-quality, unique, and relevant content for a website, which can help to attract more traffic and improve visibility in search results.
  2. Keyword research: It can be used to generate a list of relevant keywords for a website, and to optimize the website's content and meta tags to include those keywords.
  3. LSI keywords research: It can be used to create relevant LSI keywords that are quite relevant to the main keywords and help to improve visibility in search results (SERPs).
  4. Meta tags optimization: It can be used to create meta descriptions, title tags, and header tags that include relevant keywords, which can help a website rank better in search results.
  5. Backlink building: It can be used to create high-quality and engaging content that can be used to attract backlinks, which can help to improve a website's visibility in search results.
  6. User experience optimization: It can be used to create personalized content that is relevant to the user's needs and interests, which can help to improve the user experience and increase the likelihood of users returning to a website.
  7. Product descriptions optimization: It can be used to generate product descriptions that are optimized for search engines, which can help to improve the visibility of a website in search results.
  8. Blog post optimization: It can be used to generate blog posts that are optimized for search engines, which can help to improve the visibility of a website in search results.
  9. Competitor Analysis: It can be helpful to analyze the competitor's website, strategy, and backlink profile, which can be useful to analyze the market and improve the SEO strategy.
  10. Generating Reports: It can be used to generate automated SEO reports, which can help to track progress and identify areas that need improvement in your project.


Tuesday, 30 April 2019

Do You Want More Traffic?

Do You Want More Traffic?




Do you want more traffic? Common, everyone wants to get a flood of traffic on their site, most people say, they have enough traffic on their website, but actually, they search for this term all the time?
The most SEARCHED question is — how one can get more traffic?
There are lots of tips and tricks provided by experts over the internet that how to get more traffic, but there is a question wandering in the beginner's mind that where to star? Where do you spend your precious time?

How To Get Traffic To Your Website Fast

Let’s see at my researched SEO case, for example, Google now uses about 200+ factors in its search engine algorithm including many social signals, Dwell Time, and trust flow. How can you decide which ones to focus on first?


This is would be Bitter Truth I'm telling you that, you will NEVER be able to hit all 200 factors in your website.
Actually, I never focus on everything, even most of the Experts can't do. Why? Because, If I say this can be doing impossible, this couldn't be wrong.
But after all, I’m still able to get tremendous results like most of the successful Digital marketer got because I’ve figured out the quality of useful tactics that actually help me to achieve amazing results.
Just take a look at the screenshot below…



Analytic Report of 25th Feb - 25th March





Look at this just one month and here is the growth in traffic I was able to produce





Analytics Report of 25th March - 25th April



YES – That’s right, I increased my traffic by 100% in one month without spending a Rupees/Dollars on advertising.


If you think that’s convincing, just look at my Google's search rankings. Not only do I rank #1 for “digital marketing agency” (one of the most competitive search terms), I also rank #1.


Digital Marketing Agency



This is not quite simple to rank this highly competitive keyword. But you know what’s even more difficult than ranking for “digital marketing agency” in this competitive market…
Just asking, Who wouldn’t want more traffic this way? And if you think that’s great, check out below how I implemented an effective tactic that grew one of my client's search traffic by 100% in just 1 month.
Let's have a look at this website's traffic before I showing the tactic that I implemented on it…
How are your active users trending over time?

Getting traffic on a regular basis is never easy, but once you optimize your content in a better way, it will help you to get a flood of traffic. Here we go to see some of the best-proved tactics that I got so much traffic into it.





11 Tactics That Will Help You To Get More Traffic




  1. Create Quality Contents.
  2. Lists it on Online Directories.
  3. Post content to Social Media.
  4. Creates Quality Backlinks.
  5. Try Guest Posting.
  6. Exchange Quality Webspace.
  7. Make Attractive Landing Page.
  8. Write a Catchy Headline.
  9. Use Effective Keywords.
  10. Use Google Ads, if you afford.
  11. Be Consistent in Posting New Article.












Friday, 12 April 2019

How do I become an Affiliate Marketer?

Most of the people don’t know that, what is an affiliate marketing? And most of them try to learn and want to implement it on their own business. So, don't worry about this just calm down and read this article carefully, I'll tell you every era of affiliate marketing in this article. Here I'm going to tell you that, how affiliate marketer and mostly website owner earn money from affiliate marketing, It is one of the best ways to earn money online from your blog or website.

Most of the bloggers earn more than $10,00 dollars weekly from affiliate marketing. It’s one of the main sources of income of most of the blogger out there.

What is Affiliate Marketing?


What is an Affiliate Marketing

"The term Affiliate marketing means promoting someone's product/services to others or your web space. Simply when you refer to any company's product and customers buys that product from your reference then you will receive the commission amount.
Mostly commissions amount could be sometime between $1 to $1000, depends on the products price and commission rates".  

There is a question that how a company will know that those sells made by us? A Unique Referral URL is generally given by the Affiliate Company and we put that referrals URL into our website to access the affiliate monetization.

How does it work?


Such a large number of online organizations sell an item online like mobiles and web space etc. They offer an associate program for making more sells. You can basically information exchange with the associate program of any online organization and get a referral code for you. 

Once a buyer purchases anything from your referral code, you will get paid by that company which you affiliate with.
Partner site additionally track sells from treats. A few organizations offer 30 to 60-day treats choice. on the off chance that your blogger visitor went to the subsidiary site from your connection and purchase an item following a month. You will pay a commission to sell too, Program treats help to get more cash-flow from subsidiary advertising generally salary from associate has extremely low for bloggers. 

Most of the time user visit through your referrals and just view that items and not made any purchase over there, so in that case, the company will not pay you any commission amount because there is no purchase made by that user.

Program treats help to get more cash-flow from offshoot promoting generally salary from a partner has extremely low for bloggers. On the off chance that any visitor went to the partner site and not made any buy from it, you haven't earned any commission.

How to make money with affiliate marketing for beginners?


There is the various way you may hear from your experts that how you have to promote affiliate products/service through your blog or website to earn handsome money from the affiliate program. Earning money is not a big deal but from an affiliate program, is not a baby task, you should have to build a kind of trust in your website's visitor to follow your recommendation. Let be a focus on this article to see how I am going to tell you some tricks to promote affiliate products with your blog.

How do i become an affiliate marketer

Top 5 effective tips for Affiliate Marketing:


1.      Products Review
2.      Attractive Landing Page
3.      Email Marketing
4.      Make Affiliate Ads
5.      How To Articles.

What are the best affiliate program to join?


Isn't it cool making more money from your blog?

After all the bundles of the effort, as you invested in your blogs to make it successful and it will continue till the long periods of time until you got some milestone of web-traffic.

There are such a significant number of organizations needed to advertise their products through the web market and want to get the increment in products sells graph.



Affiliate marketing is the most ideal approach to profit online for certain bloggers. I going to disclose to you which partner items you affiliate at your blog.



Top 13 website where you can affiliate:


  1. Google Adsense
  2. ShareASale Affiliates
  3. Amazon Associates
  4. eBay Partners
  5. Clickbank
  6. Rakuten Marketing Affiliates
  7. Leadpages Partner Program
  8. Shopify Affiliate Program
  9. StudioPress Affiliate Website
  10. Bluehost Affiliate Program
  11. ConvertKit Affiliate Program
  12. Penmouse Design & Technology
  13. MaxBounty Affiliate Network


Frequently asked questions (FAQ) for you:


Click on the following questions and answer as it is possible. Please share your experience with others who are looking forward to knowing these queries for a long time.

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What is On-Page SEO in Digital Marketing?

Basically,  On-page SEO refers to the optimization of individual web pages of the website in order to rank higher and earn more relevant tr...